Building Customer brand Relationships

CN¥624.00
+ CN¥63.99 Shipping

Building Customer brand Relationships

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Building Customer brand Relationships

Building Customer brand Relationships

RRP: CN¥649.00
Price: CN¥624.00
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CN¥624.00
+ CN¥63.99 Shipping

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Description

Presents an approach to marketing communications in the push-pull marketplace that combines traditional outbound communications with the inbound or pull media of Internet mobile communications and social networks. This book takes a different view - that the marketer and the customer build the ongoing brand value together.
  • Fruugo ID: 344389835-754029085
  • ISBN: 9780765617996

Delivery & Returns

Dispatched within 6 days

  • STANDARD: CN¥63.99 - Delivery between Tue 25 November 2025–Mon 15 December 2025

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