Business to Business Marketing Management: A Global Perspective

CN¥2,099.00
+ CN¥49.49 Shipping
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Business to Business Marketing Management: A Global Perspective

Business to Business Marketing Management: A Global Perspective

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Business to Business Marketing Management: A Global Perspective

CN¥2,099.00

Only 1 left in stock
+ CN¥49.49 Shipping

14-Day Returns Policy

Sold by:

CN¥2,099.00

Only 1 left in stock
+ CN¥49.49 Shipping

14-Day Returns Policy

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Description

Business to Business Marketing Management: A Global Perspective

Business to Business (B2B) markets are considerably more challenging than consumer markets and demand a more specific skillset from marketers. This textbook takes a uniquely international approach to this complex environment the result of an international team of authors and real-life cases from across the globe.
  • Fruugo ID: 344378851-754018035
  • ISBN: 9780367757922

Delivery & Returns

Dispatched within 6 days

  • STANDARD: CN¥49.49 - Delivery between Tue 03 March 2026–Mon 23 March 2026

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