Creating Brand Cool: Brand Distinction in the Online Marketplace

CN¥389.00
+ CN¥30.99 Shipping
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Creating Brand Cool: Brand Distinction in the Online Marketplace

Creating Brand Cool: Brand Distinction in the Online Marketplace

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Creating Brand Cool: Brand Distinction in the Online Marketplace

CN¥389.00

Save CN¥80.00 (17%)

RRP

CN¥469.00
Only 1 left in stock
+ CN¥30.99 Shipping

14-Day Returns Policy

Sold by:

CN¥389.00

Save CN¥80.00 (17%)

RRP

CN¥469.00
Only 1 left in stock
+ CN¥30.99 Shipping

14-Day Returns Policy

Payment methods:

Description

Creating Brand Cool: Brand Distinction in the Online Marketplace

In this intriguing blend of branding how-to and business memoir an industry pioneer presents the thought process and tools to create a successful e-commerce business by developing a distinct emotional attraction to a brand beyond individual product offerings.
  • Fruugo ID: 344377944-754017109
  • ISBN: 9780367693145

Delivery & Returns

Dispatched within 6 days

  • STANDARD: CN¥30.99 - Delivery between Thu 05 February 2026–Wed 25 February 2026

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