Hoodwinked - Mara Einstein - Behavioural economics - Globe Pequot Press - Hardback

CN¥209.00
+ CN¥136.99 Shipping

Hoodwinked - Mara Einstein - Behavioural economics - Globe Pequot Press - Hardback

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Hoodwinked - Mara Einstein - Behavioural economics - Globe Pequot Press - Hardback

Hoodwinked - Mara Einstein - Behavioural economics - Globe Pequot Press - Hardback

  • Brand: Unbranded
Price: CN¥209.00
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CN¥209.00
+ CN¥136.99 Shipping

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Hoodwinked - Mara Einstein - Behavioural economics - Globe Pequot Press - Hardback

Combining industry interviews, advertising campaign analysis, and business and scholarly research, Hoodwinked offers an insiders view into how marketers co-opt our emotions in the name of corporate profits. Armed with this information, readers can learn to spot cult-inspired marketing so they can decide how, or if, they should engage with it.
  • Brand: Unbranded
  • Category: Business, Finance & Law
  • Format: Hardback
  • Language: English
  • Publisher / Label: Globe Pequot Press
  • Author: Mara Einstein
  • Number of Pages: 296
  • Fruugo ID: 335766087-739255157
  • ISBN: 9781493086153

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  • STANDARD: CN¥136.99 - Delivery between Tue 06 January 2026–Mon 12 January 2026

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