Integrated Communication: Synergy of Persuasive Voices

CN¥1,799.00
+ CN¥74.99 Shipping

Integrated Communication: Synergy of Persuasive Voices

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Integrated Communication: Synergy of Persuasive Voices

Integrated Communication: Synergy of Persuasive Voices

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Price: CN¥1,799.00
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Description

Integrated Communication: Synergy of Persuasive Voices

The result of a series of papers presented at the 11th annual Advertising and Consumer Psychology Conference held in Chicago this volume goes beyond case studies of the use of integrated marketing to look at how integrated communication actually works for optimal marketing effects.
  • Fruugo ID: 434384477-911591967
  • ISBN: 9780805813913

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  • STANDARD: CN¥74.99 - Delivery between Wed 14 January 2026–Tue 03 February 2026

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