International Communications Strategy: Developments in Cross Cultural Communications PR and Social Media

CN¥359.00
+ CN¥64.99 Shipping

International Communications Strategy: Developments in Cross Cultural Communications PR and Social Media

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International Communications Strategy: Developments in Cross Cultural Communications PR and Social Media

International Communications Strategy: Developments in Cross Cultural Communications PR and Social Media

RRP: CN¥429.00
Price: CN¥359.00
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Description

International Communications Strategy: Developments in Cross Cultural Communications PR and Social Media

Offshoring globalisation and the rise of China and India have been triggering unprecedented change in the communication sector. New channels of global communications are also being opened up by social media tools. This title talks about the cross-cultural challenges facing PR practitioners.
  • Brand: Kogan Page Ltd
  • Category: Business, Finance & Law
  • Format: Hardback
  • Language: English
  • Publication Date: 2024-02-02
  • Publisher / Label: Kogan Page Ltd
  • Author: Silvia Cambie
  • Number of Pages: 240
  • Fruugo ID: 346768272-758041762
  • ISBN: 9780749453299

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  • STANDARD: CN¥64.99 - Delivery between Wed 14 January 2026–Tue 03 February 2026

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