Managing and Marketing Tourist Destinations: Strategies to Gain a Competitive Edge

CN¥1,599.00
+ CN¥64.99 Shipping

Managing and Marketing Tourist Destinations: Strategies to Gain a Competitive Edge

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Managing and Marketing Tourist Destinations: Strategies to Gain a Competitive Edge

Managing and Marketing Tourist Destinations: Strategies to Gain a Competitive Edge

Price: CN¥1,599.00
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CN¥1,599.00
+ CN¥64.99 Shipping

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Description

Managing and Marketing Tourist Destinations: Strategies to Gain a Competitive Edge

Without adequate research and management the potential impacts and benefits of tourism and travel services will not be maximised. This volume evaluates the theoretical approaches and applications to competitive advantage within tourist destinations and demonstrates the ways to further develop the concept of destination competitiveness.
  • Fruugo ID: 434357157-911564506
  • ISBN: 9780415991711

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Dispatched within 6 days

  • STANDARD: CN¥64.99 - Delivery between Wed 14 January 2026–Tue 03 February 2026

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