Marketing: The Enyclopedic Dictionary

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Marketing: The Enyclopedic Dictionary

Marketing: The Enyclopedic Dictionary

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Marketing: The Enyclopedic Dictionary

CN¥319.00

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CN¥389.00
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Sold by:

CN¥319.00

Save CN¥70.00 (17%)

RRP

CN¥389.00
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14-Day Returns Policy

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Description

Marketing: The Enyclopedic Dictionary

aeo Offers the reader a highly practical reference guide. aeo Gives an authoritative and comprehensive overview of the whole field of marketing. aeo Provides extensive cross--referencing enabling easy reference from one entry to another. aeo Developed over the past half decade with contributions from marketing experts and organizations.
  • Brand: John Wiley and Sons Ltd
  • Category: Business, Finance & Law
  • Format: Paperback
  • Language: English
  • Publication Date: 2025-05-05
  • Publisher / Label: John Wiley and Sons Ltd
  • Author: David Mercer (The Open University Business School)
  • Number of Pages: 432
  • Fruugo ID: 434366527-911573896
  • ISBN: 9780631211266

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  • STANDARD: CN¥70.49 - Delivery between Thu 26 February 2026–Wed 18 March 2026

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