Media Management and Economics Research in a Transmedia Environment

CN¥1,699.00
+ CN¥64.99 Shipping

Media Management and Economics Research in a Transmedia Environment

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Media Management and Economics Research in a Transmedia Environment

Media Management and Economics Research in a Transmedia Environment

Price: CN¥1,699.00
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Description

Media Management and Economics Research in a Transmedia Environment

This landmark work centers on media management and economics within a diverse international historical and constantly changing environment. Developed at the 2012 Research Symposium in conjunction with the annual convention of the Broadcast Education Association it represents the most current theory and research in the area.
  • Brand: Taylor & Francis Ltd
  • Category: Education
  • Format: Hardback
  • Language: English
  • Publication Date: 2022-01-24
  • Publisher / Label: Taylor & Francis Ltd
  • Author: Alan B. Albarran (University of North Texas USA)
  • Number of Pages: 278
  • Fruugo ID: 434353372-911560705
  • ISBN: 9780415818155

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  • STANDARD: CN¥64.99 - Delivery between Thu 15 January 2026–Wed 04 February 2026

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