Mindmasters - Sandra Matz - Data science and analysis: general - Harvard Business Review Press - Hardback

CN¥239.00
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Mindmasters - Sandra Matz - Data science and analysis: general - Harvard Business Review Press - Hardback

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Mindmasters - Sandra Matz - Data science and analysis: general - Harvard Business Review Press - Hardback

Mindmasters - Sandra Matz - Data science and analysis: general - Harvard Business Review Press - Hardback

  • Brand: Unbranded
Price: CN¥239.00
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CN¥239.00
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Mindmasters - Sandra Matz - Data science and analysis: general - Harvard Business Review Press - Hardback

A fascinating exploration of how algorithms penetrate the most intimate aspects of our psychology-from the pioneering expert on psychological targeting.There are more pieces of digital data than there are stars in the universe. This data helps us monitor our planet, decipher our genetic code, and take a deep dive into our psychology.As algorithms become increasingly adept at accessing the human mind, they also become more and more powerful at controlling it, enticing us to buy a certain product or vote for a certain political candidate. Some of us say this technological trend is no big deal.
  • Brand: Unbranded
  • Category: Reference
  • Format: Hardback
  • Language: English
  • Length: 224
  • Publisher / Label: Harvard Business Review Press
  • Author: Sandra Matz
  • Fruugo ID: 435929571-914047179
  • ISBN: 9781647826314

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  • STANDARD: CN¥127.49 - Delivery between Tue 20 January 2026–Thu 22 January 2026

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