Naming Rights Place Branding and the Cultural Landscapes of Neoliberal Urbanism

CN¥1,549.00
+ CN¥52.99 Shipping

Naming Rights Place Branding and the Cultural Landscapes of Neoliberal Urbanism

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Naming Rights Place Branding and the Cultural Landscapes of Neoliberal Urbanism

Naming Rights Place Branding and the Cultural Landscapes of Neoliberal Urbanism

Price: CN¥1,549.00
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Description

Naming Rights Place Branding and the Cultural Landscapes of Neoliberal Urbanism

This edited collection examines the political economy and cultural politics of urban place naming and considers how the commodification of naming rights is transforming the cultural landscapes of contemporary cities.
  • Fruugo ID: 434331443-911538678
  • ISBN: 9780367756246

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  • STANDARD: CN¥52.99 - Delivery between Wed 14 January 2026–Tue 03 February 2026

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