Persuasive - Marrianne McMullen - Hardback - English Book - Business communication and presentation

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Persuasive - Marrianne McMullen - Hardback - English Book - Business communication and presentation

Persuasive - Marrianne McMullen - Hardback - English Book - Business communication and presentation

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Persuasive - Marrianne McMullen - Hardback - English Book - Business communication and presentation

  • Brand: Unbranded

CN¥269.00

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+ CN¥86.99 Shipping

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Sold by:

CN¥269.00

In stock
+ CN¥86.99 Shipping

14-Day Returns Policy

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Description

Persuasive - Marrianne McMullen - Hardback - English Book - Business communication and presentation

A Novel Model For Planning Effective Communications Campaignscommunications Is A Fast-growing Profession. The Need To Create, Edit, Translate, And Disseminate Information Through A Variety Of Different Platforms Is Creating An Increased Demand For People With These Skills.persuasive Introduces The Persuasion Matrix, A Model For Planning Communication Campaigns Based In Persuasion Research. Marrianne Mcmullen Draws On Her Wide-ranging And High-profile Career To Share Her Hard-earned Wisdom Gleaned From Her Work As A Journalist, With Labor Unions, With Dc Public Schools, And On President Barack Obama's Campaigns; She Also Served As An Appointee In Both His Terms.
  • Brand: Unbranded
  • Category: Business, Finance & Law
  • Format: Hardback
  • Language: English
  • Publisher / Label: Georgetown University Press
  • Author: Marrianne McMullen
  • Number of Pages: 192
  • Fruugo ID: 435224252-912875964
  • ISBN: 9781647124656

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  • STANDARD: CN¥86.99 - Delivery between Tue 03 February 2026–Mon 09 February 2026

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