Spending Advertising Money in the Digital Age: How to Navigate the Media Flow

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Spending Advertising Money in the Digital Age: How to Navigate the Media Flow

Spending Advertising Money in the Digital Age: How to Navigate the Media Flow

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Spending Advertising Money in the Digital Age: How to Navigate the Media Flow

CN¥429.00

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CN¥509.00
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Sold by:

CN¥429.00

Save CN¥80.00 (15%)

RRP

CN¥509.00
Only 1 left in stock
+ CN¥61.99 Shipping

14-Day Returns Policy

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Description

Spending Advertising Money in the Digital Age: How to Navigate the Media Flow

Spending Advertising Money in the Digital Age provides detailed advice backed up by solid research on how to understand todays complex media landscape allocate a brands media budget most accurately and then deploy it most effectively in order to build business.
  • Brand: Kogan Page Ltd
  • Category: Business, Finance & Law
  • Format: Paperback
  • Language: English
  • Publication Date: 2024-02-27
  • Publisher / Label: Kogan Page Ltd
  • Author: Hamish Pringle
  • Number of Pages: 336
  • Fruugo ID: 431578042-906469262
  • ISBN: 9780749463052

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  • STANDARD: CN¥61.99 - Delivery between Thu 12 February 2026–Wed 04 March 2026

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