Strategic Positioning in Voluntary and Charitable Organizations

CN¥1,649.00
+ CN¥60.49 Shipping

Strategic Positioning in Voluntary and Charitable Organizations

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Strategic Positioning in Voluntary and Charitable Organizations

CN¥1,649.00

Only 1 left in stock
+ CN¥60.49 Shipping

14-Day Returns Policy

Sold by:

CN¥1,649.00

Only 1 left in stock
+ CN¥60.49 Shipping

14-Day Returns Policy

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Description

Strategic Positioning in Voluntary and Charitable Organizations

Using a three-stage approach which involves an exploratory survey and multiple case studies this book reveals that charitable organizations are positioning themselves in distinctive ways that are not adequately explained by contemporary perspectives on strategic positioning derived from commercial strategy and marketing management literatures.
  • Fruugo ID: 434340005-911547257
  • ISBN: 9780415453042

Delivery & Returns

Dispatched within 6 days

  • STANDARD: CN¥60.49 - Delivery between Wed 04 February 2026–Tue 24 February 2026

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