Strategies for International Industrial Marketing (RLE International Business): The Management of Customer Relationships in European Industrial Mark

CN¥1,899.00
+ CN¥59.99 Shipping

Strategies for International Industrial Marketing (RLE International Business): The Management of Customer Relationships in European Industrial Mark

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Strategies for International Industrial Marketing (RLE International Business): The Management of Customer Relationships in European Industrial Mark

CN¥1,899.00

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CN¥2,299.00
Only 1 left in stock
+ CN¥59.99 Shipping

14-Day Returns Policy

Sold by:

CN¥1,899.00

Save CN¥400.00 (17%)

RRP

CN¥2,299.00
Only 1 left in stock
+ CN¥59.99 Shipping

14-Day Returns Policy

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Description

Strategies for International Industrial Marketing (RLE International Business): The Management of Customer Relationships in European Industrial Mark

This study considers the key strategic issues of the management of customer relationships in international industrial marketing. It is based on extensive original research by the International Marketing and Purchase Group. The book reports on that research in particular pointing out the differences in approach by different national groups in Europe.
  • Fruugo ID: 434350051-911557353
  • ISBN: 9780415658126

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  • STANDARD: CN¥59.99 - Delivery between Wed 11 March 2026–Tue 31 March 2026

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