The Consumer . . . or Else!: Consumer Centric Business Paradigms

CN¥599.00
+ CN¥52.99 Shipping

The Consumer . . . or Else!: Consumer Centric Business Paradigms

The Consumer . . . or Else!: Consumer Centric Business Paradigms

RRP: CN¥724.00
Price: CN¥599.00
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Description

The Consumer . . . or Else!: Consumer Centric Business Paradigms

Describes what demassification of the consumer market means and shows you how and why businesses must adapt to succeed. This book examines the factors that shape the business environment and looks at the re-orientation of consumer presenting global perspectives on these vital issues.
  • Fruugo ID: 434384702-911592187
  • ISBN: 9780789015693

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  • STANDARD: CN¥52.99 - Delivery between Wed 14 January 2026–Tue 03 February 2026

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