Understanding Enterprise - O'Neill, Ken - Business strategy - Bloomsbury Publishing PLC - Paperback

CN¥824.00
+ CN¥136.49 Shipping

Understanding Enterprise - O'Neill, Ken - Business strategy - Bloomsbury Publishing PLC - Paperback

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Understanding Enterprise - O'Neill, Ken - Business strategy - Bloomsbury Publishing PLC - Paperback

Understanding Enterprise - O'Neill, Ken - Business strategy - Bloomsbury Publishing PLC - Paperback

  • Brand: Unbranded
Price: CN¥824.00
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CN¥824.00
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Description

Understanding Enterprise - O'Neill, Ken - Business strategy - Bloomsbury Publishing PLC - Paperback

Now in its fifth edition, Understanding Enterprise has established itself as one of the most widely respected guides to the discipline, providing a refreshingly perceptive approach to understanding and applying theory. It offers a critical introduction to enterprise in its broadest context, with particular emphasis on its application to entrepreneurs and small business. Divided into three parts, the course examines traditional approaches, new perspectives on the subject, and the success-or otherwise-of government policy.
  • Brand: Unbranded
  • Category: Business, Finance & Law
  • Format: Paperback
  • Language: English
  • Publisher / Label: Bloomsbury Publishing PLC
  • Author: O'Neill | Ken
  • Number of Pages: 368
  • Fruugo ID: 365528718-792059063
  • ISBN: 9781137584540

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  • STANDARD: CN¥136.49 - Delivery between Thu 08 January 2026–Wed 14 January 2026

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