Unlocking Strategic Innovation: Competitive Success in a Disruptive Environment

CN¥429.00
+ CN¥33.49 Shipping

Unlocking Strategic Innovation: Competitive Success in a Disruptive Environment

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Unlocking Strategic Innovation: Competitive Success in a Disruptive Environment

Unlocking Strategic Innovation: Competitive Success in a Disruptive Environment

RRP: CN¥524.00
Price: CN¥429.00
You save: CN¥95.00 (18%)
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Description

Unlocking Strategic Innovation: Competitive Success in a Disruptive Environment

This new book explores how firms achieve competitive advantage in a disruptive digital and globalised business landscape. It is uniquely practical in its approach combining theoretical understanding with international case studies and real-life examples throughout each chapter including Apple IKEA and Microsoft.
  • Brand: Taylor & Francis Ltd
  • Category: Business, Finance & Law
  • Format: Paperback
  • Language: English
  • Publication Date: 2022-01-24
  • Publisher / Label: Taylor & Francis Ltd
  • Author: Surja Datta (Oxford Brookes University UK)
  • Number of Pages: 148
  • Fruugo ID: 343439326-752535329
  • ISBN: 9780367322502

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  • STANDARD: CN¥33.49 - Delivery between Mon 19 January 2026–Fri 06 February 2026

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