Values Lifestyles and Psychographics

CN¥1,749.00
+ CN¥73.49 Shipping

Values Lifestyles and Psychographics

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Values Lifestyles and Psychographics

Values Lifestyles and Psychographics

RRP: CN¥2,099.00
Price: CN¥1,749.00
You save: CN¥350.00 (16%)
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Description

A collection that features papers presented at the annual Advertising and Consumer Psychology Conference.The first section deals with theoretical and conceptual issues in advertising research while the second section presents chapters devoted to improving methodology.
  • Fruugo ID: 347107393-758559075
  • ISBN: 9780805814965

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  • STANDARD: CN¥73.49 - Delivery between Wed 10 December 2025–Tue 30 December 2025

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