Alterna's My Hair. My Canvas. Me Time Everyday Shampoo is a gentle, vegan, moisturizing shampoo that enhances shine, adds smoothness, and improves manageability.BenefitsGently cleanses & hydratesSmoothes hair to provide softness & shineLeaves hair supple with improved manageabilityVeganKey IngredientsAlterna's versatile, flexible high-performance formulas are 100% vegan and are infused with sustainably sourced Vegan Botanical Caviar.Vegan Botanical Caviar is known to add intense hydration, improve moisture retention and smooth the cuticle to add bounce, shine and strength through the revitalizing power of its unique blend of hydrating polysaccharides and free-radical neutralizing antioxidants.Formulated Without Added parabensSLS/SLES (Sodium Lauryl Sulfate/Sodium Laureth Sulfate) sulfatesPhthalatesSynthetic colorGlutenMineral oilFormaldehydes and formaldehyde-releasing agents Suggested Use: Massage shampoo throughout wet hair. Rinse thoroughly. Precautions: Avoid eye contact. For external use only. Keep out of reach of children. UPC: 000002573239 Weight: 1.54 lbs