American Sports in an Age of Consumption: How Commercialization Is Changing the Game

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American Sports in an Age of Consumption: How Commercialization Is Changing the Game

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American Sports in an Age of Consumption: How Commercialization Is Changing the Game

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American Sports in an Age of Consumption: How Commercialization Is Changing the Game

Sports are not what they used to be. The larger social meanings sports hold for fans are being eclipsed by their commercial function. This book examines how American consumer culture affects professional and collegiate sports reducing fans to consumers and trivializing sports themselves.
  • Fruugo ID: 344390324-754029576
  • ISBN: 9780786498888

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  • STANDARD: CN¥52.99 - 之间的交付 周三 31 十二月 2025–周二 20 一月 2026

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