Two&10;world-renowned strategists detail the seven leadership imperatives for&10;transforming companies in the new digital&10;era.Digital transformation is critical. But&10;winning in today's world requires more than digitization. It requires&10;understanding that the nature of competitive advantage has shifted-and&10;that being digital is not enough.In Beyond&10;Digital, Paul Leinwand and Matt Mani from Strategy &, PwC's global&10;strategy consulting business, take readers inside twelve companies and how they&10;have navigated through this monumental shift: from Philips's reinvention from a&10;broad conglomerate to a focused health technology player, to Cleveland Clinic's&10;engagement with its broader ecosystem to improve and expand its leading patient&10;care to more locations around the world, to Microsoft's overhaul of its global&10;commercial business to drive customer outcomes.