Bio Groom Super White Coat Brightener Shampoo Concentrate makes white coats sparkle without bleaching. This revolutionary formula has been developed to naturally enhance white and other light colored coats while controlling mats, tangles and flyaway hair. Makes white and other light coats shineControls matting, tangling and flyaway hairFortified with protein for healthy furThis protein-fortified shampoo supports strong, healthy, resilient hair, adding life and body to your furry friends coat. It cleans thoroughly and rinses out easily, leaving hair shiny, smooth, and manageable. Super White Shampoo has a balanced pH, is safe to use with topical flea and tick treatments, and is recommended by top breeders and professional groomers worldwide. This product is cruelty and soap-free and contains no parabens or dyes. Made in the USA. Directions: Wet coat with warm water. Apply shampoo and work well throughout coat, avoiding eyes. Rinse. Shampoo and rinse again for best results. Dry thoroughly then groom. This concentrated shampoo may be diluted using up to 8 parts water. Ingredients: Purified Water, Cleansers derived from regrowable and 100% biodegradable sources of Coconut Oil, Sodium Coco Sulfate, Disodium Cocoamphodiacetate, Cocoamidopropylamine Oxide, PEG-4 Rapeseedamide, Cetostearyl Alcohol, Vegetable Glycerine, Hydrolyzed Soy Protein, Panthenol (Vitamin B5), Floral Perfume, Citric Acid, Blue 1, Red 33.