Brand Stretch: Why 1 in 2 Extensions Fail and How to Beat the Odds

CN¥279.00
+ CN¥64.99 送货

Brand Stretch: Why 1 in 2 Extensions Fail and How to Beat the Odds

  • product image

Brand Stretch: Why 1 in 2 Extensions Fail and How to Beat the Odds

建议零售价： CN¥339.00
价格： CN¥279.00
您节省了： CN¥60.00 (17%)
由……售出:
CN¥279.00
+ CN¥64.99 送货

有货

14天退货政策

我们接受以下付款方式

描述

Brand Stretch: Why 1 in 2 Extensions Fail and How to Beat the Odds

Stretching the Brand offers practical and actionable advice on how to extend successful brands into new areas without losing sight of the value of the original brand itself. Examples of brand stretching include Dove soap which has now been extended to the shampoo and deodorant markets.
  • Fruugo ID: 346763997-758034557
  • ISBN: 9780470862117

配送 & 退货

在 6 天内发货

  • STANDARD: CN¥64.99 - 之间的交付 周三 31 十二月 2025–周二 20 一月 2026

从 英国 送货。

我们会争取将您订购的产品按照您的规格完整地配送给您。不过，万一您收到不完整的订单，或收到的产品与您订购的不同，或者有其他原因让您对订单不满意，您可以要求全部或部分退货，您将收到相应产品的全额退款。 查看完整的退货政策