Chinese And Western Business Cultures Paperback Book

CN¥524.00
+ CN¥80.99 送货

Chinese And Western Business Cultures Paperback Book

  • 品牌: Unbranded
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Chinese And Western Business Cultures Paperback Book

  • 品牌: Unbranded
价格： CN¥524.00
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CN¥524.00
+ CN¥80.99 送货

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描述

The series seeks to illuminate highlight and spotlight intercultural communication in the world of business. This second volume focuses on China in an intercultural business context. Due to Chinas growing importance in todays world it is imperative to obtain some insights into Chinese culture in order to begin to understand Chinese business practices. By examining the issue from a Western and a Chinese perspective a more comprehensive view becomes possible. What appears baffling to Western managers may become understandable after a comparison with and contrast to the Chinese perspective. This is what this volume accomplishes Shed light on misperceived aspects of intercultural business encounters.
  • 品牌: Unbranded
  • 类别: 杂志
  • 语言: English
  • 作者: Peter Lang Group AG
  • 出版日期: 2005-01-09
  • 出版社／标签: Peter Lang Group AG
  • 格式: Paperback
  • Fruugo ID: 225636185-481541810
  • ISBN: 9783631536803

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