If you havent had the good fortune to be coached by a strong leader or product coach this book can help fill that gap and set you on the path to success. Marty Cagan How do you know that you are making a product or service that your customers want How do you ensure that you are improving it over time How do you guarantee that your team is creating value for your customers in a way that creates value for your business In this book youll learn a structured and sustainable approach to continuous discovery that will help you answer each of these questions giving you the confidence to act while also preparing you to be wrong. Youll learn to balance action with doubt so that you can get started without being blindsided by what you dont get right.