Corporate Level Strategy Theory And Applications
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Corporate Level Strategy Theory And Applications
The Challenges Faced By Diversified Corporations-firms That Operate In More Than One Industry Or Market-have Changed Over The Years. In This Edition, Olivier Furrer Helps Students Of Corporate Strategy To Consider The Impact Of Critical Changes In Resources, Businesses And Headquarters Roles On The Firms Ability For Establishing And Sustaining Corporate Advantage. To This Edition Are Stimulating Pedagogical Features And Additional Material Such As A Chapter On The Theoretical Foundations Of Multibusiness Firms, Along With A Host Of Examples From Across The World.
- 品牌: Taylor & Francis Ltd
- 类别: 商业、 金融与法律
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语言: English
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作者: Olivier Furrer
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出版日期: 2016-04-08
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页数: 300
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出版社／标签: Taylor & Francis Ltd
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格式: Paperback
- Fruugo ID: 547210700-1105113266
- ISBN: 9780415727228
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