Crystallizing Public Opinion Complete And Original Edition - Edward Bernays
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Crystallizing Public Opinion Complete And Original Edition - Edward Bernays
The Bare-knuckled Truths Of Edward Bernaysyou May Not Know Edward Bernays, But Edward Bernays Knows You. His 1923 Classic Crystallizing Public Opinion Set Down The Principles That Corporations And Government Have To Influence And Manipulate Public Attitudes Over The Past Century, And The Mass Media Continues That Practice Today.this Seminal Work On How Public Opinion Is Created And Shaped, Offers A Glimpse Into The World Of Propaganda And Advertising. Bernays, Who Believes The Public Behaves Like A Herd Of Animals, Shows How Ideas About What To Eat, And How We Should Look And Dress Can Easily Be Put Into Our Heads.
- 品牌: Unbranded
- 类别: 商业、 金融与法律
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语言: English
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作者: Edward Bernays
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出版日期: 2023-08-22
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页数: 168
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出版社／标签: Maple Spring Publishing
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格式: Paperback
- Fruugo ID: 307222273-688056566
- ISBN: 9798350500257
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