Curlsmith Vivid Tones Vibrancy Shampoo is a great everyday gentle cleanser that melts dirt and build-up to return hair to its natural shine and vibrancy.BenefitsVery gentle cleanser that gets rid of dirt and product build-up without stripping the hair of moistureGets rid of particles that dull hair color vibrancy and shineSafe for color-treated hairSuitable for frequent washesVegan, cruelty free, clean ingredients and curly girl friendlyDesigned for all curls and texture types, this product is also suitable for straight hairKey IngredientsGentle cleansers that don't strip hair's natural oilsLemon Peel extract and citric acid to clarify and melt away build-upBlend of Pineapple, Goldenrod and Dandelion to boost shine and vibrancyFormulated WithoutSulfatesSiliconesDrying alcohols Inactive Ingredients: Active: Titanium Dioxide 12.6%, Zinc Oxide 21%. Inactive: Bismuth Oxychloride, Mica, Iron Oxides. Suggested Use: Apply generously on wet hair. Massage vigorously into your scalp to break down dirt and product buildup. Rinse off thoroughly. UPC: 000002565800 Weight: 1.25 lbs