Ethical Approaches To Marketing - De Gruyter - Paperback - English Book - Business ethics and social responsibility

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Ethical Approaches To Marketing - De Gruyter - Paperback - English Book - Business ethics and social responsibility

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Ethical Approaches To Marketing - De Gruyter - Paperback - English Book - Business ethics and social responsibility

  • 品牌: Unbranded

CN¥199.00

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+ CN¥86.99 送货

14天退货政策

由……售出:

CN¥199.00

仅剩 3 件库存
+ CN¥86.99 送货

14天退货政策

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Ethical Approaches To Marketing - De Gruyter - Paperback - English Book - Business ethics and social responsibility

Ethical Approaches To Marketing Offers A Dynamic And Inspiring Perspective On How Powerful Marketing Can Have A Positive And Ethical Impact On Society. It Brings Together A Wealth Of Internationally Acclaimed Academics Who Share Their Thoughts On A Broad Range Of Ethical Approaches To Marketing. With The Continued And Unwavering Criticism Of Marketing Across The Globe, With Accusations Of Persuasion, Exploitation And Manipulation And More This Book Aims To Open The Minds Of The Reader To The Constructive And Progressive Approaches Of Ethical Marketers.
  • 品牌: Unbranded
  • 类别: 商业、 金融与法律
  • 语言: English
  • 作者: De Gruyter
  • 页数: 248
  • 出版社／标签: De Gruyter
  • 格式: Paperback
  • Fruugo ID: 225635895-481541381
  • ISBN: 9783111257716

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