Events Design And Experience - Graham Berridge
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Events Design And Experience - Graham Berridge
For The First Time Events Design And Experience Draws Together The Relationship Between Event Design And The Experience Of Consumers And Participants. It Explores And Analyses The Event Experience Of The Individual And How This Can Be 'controlled' By Design.by Drawing Upon Ongoing Research Conducted Over Several Years Into The Experiences Of Groups And Individuals Who Attend Events This Text Will Ask Questions Such As: What Was The Rationale Behind A Particular Event Being Designed In A Certain Way? What Was The Actual Experience Of Consumers?
- 品牌: Unbranded
- 类别: 商业、 金融与法律
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语言: English
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作者: Graham Berridge
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出版日期: 2006-12-20
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页数: 320
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出版社／标签: Taylor & Francis Ltd
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格式: Paperback
- Fruugo ID: 469629969-983583547
- ISBN: 9780750664530
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