Faith Based Marketing: The Guide to Reaching 140 Million Christian Customers

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Faith Based Marketing: The Guide to Reaching 140 Million Christian Customers

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Faith Based Marketing: The Guide to Reaching 140 Million Christian Customers

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Faith Based Marketing: The Guide to Reaching 140 Million Christian Customers

Most businesses dont have a good understanding of the faith community and how to market to this huge audience in effective culturally sensitive ways. Many attempts to market to Christians have backfired because the marketers had little understanding of Christians values taboos and hot buttons.
  • Fruugo ID: 346031990-756998720
  • ISBN: 9780470422106

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