"Did you know that the vagina (internal) is a magical self-cleaning machine, but the vulva (external) is a whole other dealio? BUT, using the right cleanser to keep your little lady fresh & clean is KEY. The wrong thing can throw off her natural pH, which leads to dry, itchy skin, UTIs, yeast infections, odor & more. Hard passss - not today, satan Fyi - your average bar soaps & body washes generally have a pH of 9 This is way too high for hoo ha town. (The key is to match your vulva’s natural pH - which is typically between a 3.5 - 4.5 ) So, take our down there wash for a spin. It’s extremely gentle & will keep everything feeling fresh and fine as the ol sunshine. No gross chemicals. No itching, stickiness or burning, ever. Just a happy, healthy little bajingo." "• Aloe-based feminine cleanser for down there (that vulva, baby ) • Gentle, pH balanced, moisturizing and naturally cleansing formula • delightfully light Rosewater Scent • infused with soothing calendula and naturally antimicrobial clary sage (hormone balancing / stress relieving ?) • Cruelty-free, alcohol-free & toxin-free • It’s a hoorah for your hoo-ha " It’s a hoorah for your hoo-ha