Innovating for Sustainability: Green Entrepreneurship in Personal Mobility

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Innovating for Sustainability: Green Entrepreneurship in Personal Mobility

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Innovating for Sustainability: Green Entrepreneurship in Personal Mobility

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描述

Innovating for Sustainability: Green Entrepreneurship in Personal Mobility

This book promotes our understanding of the implications of environmental issues in new product development. Through an empirical study in the human-powered vehicle sector Luca Berchicci examines how and to what extent the environmental ambition of product developers and managers influences the way new products and services are developed.
  • 品牌: Taylor & Francis Ltd
  • 类别: 商业、 金融与法律
  • 语言: English
  • 作者: Luca Berchicci (Erasmus University Rotterdam)
  • 出版日期: 2022-01-24
  • 页数: 244
  • 出版社／标签: Taylor & Francis Ltd
  • 格式: Hardback
  • Fruugo ID: 434344049-911551307
  • ISBN: 9780415454643

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