Innovation in Advertising and Branding Communication

CN¥499.00
+ CN¥49.49 送货

Innovation in Advertising and Branding Communication

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Innovation in Advertising and Branding Communication

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描述

Innovation in Advertising and Branding Communication

This book addresses innovative and new aspects of branding and advertising communication by drawing on a broad interdisciplinary range of theories methods and techniques- from body image identity and mental imagery to self-exposure and LCM4P - intersecting with branding and advertising constructs and practices.
  • Fruugo ID: 457341420-963629973
  • ISBN: 9780367561987

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  • STANDARD: CN¥49.49 - 之间的交付 周四 29 一月 2026–周三 18 二月 2026

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