1 Treatment for Breastfeeding Moms. Soothes, heals & protects sore nipples. World's purest lanolin Safe for mom and baby 100% natural Preservative free Safe for Baby - -Relief for Mom Don't let the discomfort of sore nipples take away from the joy of breastfeeding. Experience soothing relief with the world's purest medical grade lanolin. Lansinoh HPA Lanolin is completely natural and hypoallergenic, so you don't need to remove it prior to breastfeeding. Endorsed in the USA by La Leche League International. Suggested Use: Soften a pea sized amount between fingers an apply to the entire nipple area after each feeding or as needed;Apply before showering to protect sensitive nipples. UPC: 044677100205 Weight: 0.5 lbs