100% Natural. 100% Pure Botanical Hair Color. Complete Application Kit. Cruelty Free. Effective & Economical. Fully Illustrated Instructions. Includes Caps & Gloves. No Animal Ingredients. No Animal Testing. No Chemicals. No Harsh Peroxide or Ammonia. Safe, Natural Hair Color.Ingredients:Light Mountain Natural Shade:Your Natural Hair ColorLight BlondeMed BlondeDark BlondeRedLight BrownMed BrownDark BrownBlackRedRedMedium RedNatural RedDeep RedReddish BrownAuburnWarm AuburnReddish BlackAuburnGolden AuburnCopper AuburnLight AuburnReddish AuburnAuburnWarm AuburnWarm Copper BrownCoppery BlackMahoganySoft MahoganyMedium MahoganyRich MahoganyReddish BrownGolden BrownMed Warm BrownCopper BrownWarm BlackLight BrownMedium MahoganyRich MahoganyDeep MahoganyLight AuburnSoft Copper BrownCopper BrownMed Copper BrownWarm BlackMedium BrownLight BrownMedium BrownRich BrownAuburnRich Golden BrownWarm BrownWarm Copper BrownWarm BlackDark BrownMedium BrownRich BrownRich Golden BrownWarm AuburnWarm BrownWarm Copper BrownDeep BrownMedium BlackChestnutRich BrownRich BrownWarm BrownDeep MahoganyMed Warm BrownMed Chestnut BrownRich ChestnutMedium BlackBlackReddish BlackReddish BlackReddish BlackReddish BlackDeep BrownMedium BlackMedium BlackDeep Black* If you hair is very porous, dry, damaged or overly permed, the only recommended shade for you to use is Neutral from our original Light Mountain Natural Haircolor & Conditioner line.Other IngredientsLawsonia inermis leaf powder and Indigoferae tinctoria leaf powderOur Light Brown Haircolor contains only the pure botanicals listed above and nothing elseWe use 100% NOP/USDA certified organically grown Lawsonia inermis