As we look ahead to the recovery from the COVID19 crisis Making Money Moral could not come at a better time.Jamie Dimon Chairman and Chief Executive Officer JPMorgan ChaseThe math doesnt add up Global financial markets can no longer ignore the worlds most critical problems. The risks are too high and the costs too great.In Making Money Moral How a New Wave of Visionaries Is Linking Purpose and Profit authors Judith Rodin and Saadia Madsbjerg explore a burgeoning movement of bold and ambitious innovators. These trailblazers are unlocking privatesector investments in new ways to solve global problems from environmental challenges to social issues such as poverty and inequality. They are earning great returns and reimagining capitalism in the process. Pioneers in the field of sustainable and impact investing Rodin and Madsbjerg offer firsthand stories of how investors of every type and in every asset class are investing in worldchanging solutionswith great success. Meet the visionaries who are leading this movementThe investment managers putting trillions of dollars to work like TPG Wellington Management State Street Global Advisors Nuveen Amundi APG and NatixisThe asset owners driving the transition like GPIF and PensionDanmarkA new generation of entrepreneurs benefiting from the investments like DreamBox Learning an innovative educational technology platform and Goodlife Pharmacies which is disrupting the traditional notion of a pharmacy The corporations that are repurposing their business models to meet demand for sustainable products and services like rsted andThe nonprofits that are reimagining how to raise money for their work while creating significant value for investors like The Nature Conservancy.In their book Rodin and Madsbjerg offer a deep look at the most powerful tools available todayand how they can be unlocked. They revealWho the investors are and what they wantHow innovative products and investment strategies can deliver longterm value for investors w