Managing Technology Entrepreneurship And Innovation

Managing Technology Entrepreneurship And Innovation Is The First Textbook For Non-business Based Entrepreneurship Courses, Focussed On Students With A Background In Science And Technology. Its Comprehensive, Rigorous And Yet Accessible Approach Originates From The Authors' Considerable Experience Mentoring Students As They Turn Their Technological Ideas Into Real-life Business Ventures. The Text Is Separated Into Three Parts Providing A Roadmap For Successful Entrepreneurial Projects: Part I Focusses On How To Create Your Venture, Turning Technology Into Businesses And How To Link Together Entrepreneurship And Innovation Part Ii Shows You How To Grow Your Venture And Make It Profitable, Looking At The Early Development Of Academic Spin-outs And How To Adapt Your Technology To The Customers' Needs.