Marketing Communications - Chris Fill

CN¥849.00
+ CN¥161.99 送货

Marketing Communications - Chris Fill

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Marketing Communications - Chris Fill

Get A Solid Grasp Of The Methods, Processes, And Issues Surrounding Marketing Communications And Develop Your Career With An Industry-leading Text That Blends Theory With Contemporary Marketing Practice. Marketing Communications, 9th Edition By Fill And Turnbull Is The Leading Text That Introduces You To The Key Topics Of The Subject. Ideal For Undergraduate And Postgraduate Students In Marketing And Related Fields, This Textbook Guides You Through The Processes And Actions Of Engaging Audiences With Brands, Products, And Services, From Theory To Practice.
  • 品牌: Unbranded
  • 类别: 商业、 金融与法律
  • 语言: English
  • 作者: Chris Fill
  • 页数: 656
  • 出版社／标签: Pearson Education Ltd
  • 格式: Paperback
  • Fruugo ID: 160248579-340109952
  • ISBN: 9781292400327

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