Online Place Branding: The Case of Hong Kong

CN¥1,599.00
+ CN¥31.49 送货
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Online Place Branding: The Case of Hong Kong

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Online Place Branding: The Case of Hong Kong

CN¥1,599.00

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+ CN¥31.49 送货

14天退货政策

由……售出:

CN¥1,599.00

仅剩 1 件库存
+ CN¥31.49 送货

14天退货政策

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描述

Online Place Branding: The Case of Hong Kong

Through an interdisciplinary methodological approach this book examines both online institutional representations and public views of Hong Kong and place branding. The book provides insight into place identity and the actual perception of a place as received and experienced by stakeholders through the case study on Hong Kong.
  • Fruugo ID: 344370295-754009120
  • ISBN: 9780367000349

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