Builds increasing protection against painful sensitivity of the teeth to cold, heat, acids, sweets, or contacts. Aids in the prevention of dental cavities. Actively repairs weakened enamel. Active Ingredients: Potassium Nitrate 5%; Sodium Fluoride 0.25% (0.15% w/v Fluoride Ion) Inactive Ingredients: Water; Sorbitol; Hydrated Silica; Glycerin; PEG-8; Sodium Lactate; Flavor; Cocamidopropyl Betaine; Titanium Dioxide; Xanthan Gum; Sodium Saccharin; PVM/MA Copolymer; Sodium Hydroxide Suggested Use: Adults and children 12 years of age and older: Apply at least a 1-inch strip of the product onto a soft bristle toothbrush. Brush teeth thoroughly for at least 1 minute twice a day (morning and evening) and not more than 3 times a day, or as recommended by a dentist or doctor. Make sure to brush all sensitive areas of the teeth. Minimize swallowing. Spit out after brushing. Children under 12 years: Consult a dentist or doctor. Store below 25 degrees C (77 degrees F). UPC: 310158887584 Weight: 0.57 lbs