Strategic Positioning in Voluntary and Charitable Organizations

CN¥1,649.00
+ CN¥60.49 送货
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Strategic Positioning in Voluntary and Charitable Organizations

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Strategic Positioning in Voluntary and Charitable Organizations

CN¥1,649.00

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由……售出:

CN¥1,649.00

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14天退货政策

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描述

Strategic Positioning in Voluntary and Charitable Organizations

Using a three-stage approach which involves an exploratory survey and multiple case studies this book reveals that charitable organizations are positioning themselves in distinctive ways that are not adequately explained by contemporary perspectives on strategic positioning derived from commercial strategy and marketing management literatures.
  • Fruugo ID: 434340005-911547257
  • ISBN: 9780415453042

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  • STANDARD: CN¥60.49 - 之间的交付 周三 04 二月 2026–周二 24 二月 2026

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