Strategy For A Networked World
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Strategy For A Networked World
During The 1980s And 1990s, Richard Normann And His Colleagues Developed An Original Approach To Strategy, Based On Seeing Value As Inherently Co-produced In Systems. Their 'value Creating Systems' Approach Was A Strong Contrast To The Idea Of 'competitive Advantage' That Defined Strategy At The Time. The Approach Focuses On The Design Of The 'offerings' That Define Relationships Among Co-producers, And Which Connect Actors In Fields Which Transcend Traditional Industry Borders.
- 品牌: World Scientific Publishing Co Pte Ltd
- 类别: 商业、 金融与法律
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语言: English
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作者: RAMIREZ RAFAEL
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出版日期: 2016-08-20
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页数: 318
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出版社／标签: World Scientific Publishing Co Pte Ltd
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格式: Paperback
- Fruugo ID: 555218327-1122284051
- ISBN: 9781911299608
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