Sun Bum Blonde Purple Shampoo is like a magic potion for natural and color-treated blonde and brown hair. With Blue Spirulina, Violet extracts and Banana, it gently cleanses and tones hair, while helping it stay soft and hydrated.BenefitsGently moisturize while brightening and toning colorPrevent dryness and color fadingSafe for natural or color-treated blonde hair Inactive Ingredients: Water, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Viola Odorata Leaf Extract, Spirulina Platensis Extract, Musa Sapientum (Banana) Fruit Extract, Helianthus Annuus (Sunflower) Extract, Acrylates Copolymer, Butylene Glycol, Glycol Distearate, Methyl Gluceth-10, Fragrance, PEG-120 Methyl Glucose Dioleate, Polyquaternium 10, Polyquaternium-7, Sodium Cocoyl Isethionate, Tetrasodium Glutamate Diacetate, Methylchloroisothiazolinone, Methylisothiazolinone, Phenoxyethanol, Ext. Violet 2. Suggested Use: Wet hair and lather using a gentle massaging motion. For maximum toning results leave on hair for 1-3 minutes then rinse product out thoroughly. Follow with Sun Bum Blonde Purple Conditioner. Keep out of eyes. For external use only. Avoid eye contact. Use only as directed. Keep out of reach of children. If any irritation occurs, stop use and consult your physician. Avoid contact with fabrics & household surfaces to prevent staining. If contact occurs, clean immediately. Use towel to protect clothing & fabrics from wet hair. If used incorrectly, product may stain hair purple. UPC: 000002576472 Weight: 1.13 lbs RKU: ULT2576472