The Branded Mind: What Neuroscience Really Tells Us About the Puzzle of the Brain and the Brand

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The Branded Mind: What Neuroscience Really Tells Us About the Puzzle of the Brain and the Brand

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The Branded Mind: What Neuroscience Really Tells Us About the Puzzle of the Brain and the Brand

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The Branded Mind: What Neuroscience Really Tells Us About the Puzzle of the Brain and the Brand

Explore the developments in neuroscience and neuromarketing and how brain science can contribute to marketing and brand building strategies including personality consumer behaviour decision making and market segmentation.
  • Fruugo ID: 346768295-758041793
  • ISBN: 9780749461256

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  • STANDARD: CN¥64.99 - 之间的交付 周五 16 一月 2026–周四 05 二月 2026

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