The Dynamics of Service: Reflections on the Changing Nature of Customer/Provider Interactions

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The Dynamics of Service: Reflections on the Changing Nature of Customer/Provider Interactions

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The Dynamics of Service: Reflections on the Changing Nature of Customer/Provider Interactions

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The Dynamics of Service: Reflections on the Changing Nature of Customer/Provider Interactions

This text takes a close-up look at the changing interaction between people who provide services of all kinds (such as doctors sales people and housekeepers) and their customers. It analyzes the growing trend to replace service encounters in which service providers are considered interchangeable.
  • Fruugo ID: 434384093-911591580
  • ISBN: 9780787901011

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