Understanding Enterprise - O'Neill, Ken - Business strategy - Bloomsbury Publishing PLC - Paperback

CN¥824.00
+ CN¥136.49 送货

Understanding Enterprise - O'Neill, Ken - Business strategy - Bloomsbury Publishing PLC - Paperback

  • 品牌: Unbranded
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Understanding Enterprise - O'Neill, Ken - Business strategy - Bloomsbury Publishing PLC - Paperback

  • 品牌: Unbranded
价格： CN¥824.00
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CN¥824.00
+ CN¥136.49 送货

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Understanding Enterprise - O'Neill, Ken - Business strategy - Bloomsbury Publishing PLC - Paperback

Now in its fifth edition, Understanding Enterprise has established itself as one of the most widely respected guides to the discipline, providing a refreshingly perceptive approach to understanding and applying theory. It offers a critical introduction to enterprise in its broadest context, with particular emphasis on its application to entrepreneurs and small business. Divided into three parts, the course examines traditional approaches, new perspectives on the subject, and the success-or otherwise-of government policy.
  • 品牌: Unbranded
  • 类别: 商业、 金融与法律
  • 语言: English
  • 作者: O'Neill | Ken
  • 页数: 368
  • 出版社／标签: Bloomsbury Publishing PLC
  • 格式: Paperback
  • Fruugo ID: 365528718-792059063
  • ISBN: 9781137584540

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