The Winsor & Newton Professional Water Colour Whole Pan - Permanent Magenta is a vibrant and long-lasting watercolour paint. It is part of the Professional Water Colour range, which is renowned for its superior quality and lightfastness. This paint is made with the finest pigments and is triple-milled for a smooth, even consistency. It is highly pigmented and can be used to create a range of effects, from subtle washes to intense colour. The paint is also easy to blend and mix, making it ideal for a variety of techniques. It is suitable for use on paper, board, and canvas, and is perfect for professional artists and hobbyists alike. The paint is also non-toxic and safe to use. With its superior quality and vibrant colour, the Winsor & Newton Professional Water Colour Whole Pan - Permanent Magenta is an excellent choice for any artist.